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Mocke

Finally, know why your leads don't reply to email campaigns.

AI simulated email campaigns to reveal the real reasons your prospects ignore you. Stop guessing and start iterating.
Active Founders
Matt Sun
Matt Sun
Founder
Finally, know why your leads don't reply to email campaigns. mocke.co
Daniel Wasserlauf
Daniel Wasserlauf
Founder
Hacker, Software enthusiast. Send me cool projects or bits of code you like! https://github.com/twosdai
Company Launches
Mocke - Mock cold email campaigns
See original launch post

Hey, Matt and Daniel from Mocke (s22) here. We are beyond excited to launch a product that's never been seen before!

TLDR;

Mocke AI agent mocks running cold email campaigns. Get campaign results in 1 min, such as spam, open, reply, or unsubscribe. Mocke also reveals why each lead didn't open emails, ignore, or forward. Unlock insights of campaign failure (or success!) not even seen in real life.

Completely free to start.

Sign up here

The problem, that we take personally πŸ˜•

At Mocke, we send a huge amount of cold emails (for our startup journey, see it in the end). Our daily cold email sending volume is up to 1,000,000 per day to the entire world. And we've seen a wild range of performance outcomes: the best around 80% open / 25% reply / 10% interest, and the worst would be zero interest or replies. Granted, cold email is hard because of all factors driving the results: deliverability, messaging, cta, brand awareness, competition, PMF, etc. At our scale, we've built possibly all the tools and AI to maximize the performance, except for one thing:

The messaging, or the message-market fit (MMF)

On one day, we've seen a 10% interest rate for a given product, which easily generates 100 leads per day at our scale. The next day, we tried different messaging for the same product, just a minor tweak and prospect list, and got 0 replies. (Deliverability isn't our problem; our open rate never drops below 65% when we track it.)

The problem is message-market fit. We cannot tell whether a message is going to resonate with this list of leads/personas/decision makers until we test it. We have to test it.

So here are the three core problems we are struggling with, and I'm sure you do as well:

  • πŸ’” SLOW - Cold email takes a long time to test. Every campaign with a multi-step sequence takes 2 weeks to 1 month to test.
  • πŸ’” GUESSING GAME - Cold email gives no feedback. If you have a 0% interest rate campaign sent to 1,000 people, why do people not respond? What's the problem? No one tells you, among those 1,000 people, why they don't care about your messaging. So you guess again and spend two weeks running another email copy.
  • πŸ’” WASTE - You are burning through real people, real customers. You can't test too hard on these real customers, as it's going to harm your reputation.

This is a real challenge that everyone has to go through. There is no solution so far. Until today.

Meet Mocke

Today, we are introducing Mocke, the world's first and only AI agent that mocks cold email campaigns exactly like real campaigns. Here is how Mocke works:

1 - πŸ“ Upload your prepared campaign .csv file as usual to Mocke, 1-click to launch the (mocked) campaign

2 - ⏰ In as little as 1 minute, the emails are sent, and the campaign results are ready for you

3 - πŸ“ˆ You can view all replies, positive or negative, forward, unsubscribe, out of office, etc., like a real campaign

4 - πŸ“Š Mocke not only reveals your predicted open rate, reply rate, interest rate, and unsubscribe rate, but you also get the following critical information:

  1. 🚯 How many people clicked Report SPAM
  2. πŸ“¨ How many people forwarded internally without letting you know
  3. πŸ—‘οΈ How many people ignore/archive/delete
  4. πŸ€” The leads' thoughts behind why people opened the email, why people read a 2nd time, why people reply, etc.

5 -πŸ’‘ Based on visible campaign outcomes and hidden lead actions above, the AI agent analyzes the campaign to provide unseen insights in real campaigns instantly.

With Mocke, the game with cold email has forever changed.

  • ❀️‍πŸ”₯ Instead of waiting for 2 weeks, you get results in 1 min
  • ❀️‍πŸ”₯ Instead of a guessing game "why people didn't reply?", you know the exact reasons
  • ❀️‍πŸ”₯ Instead of testing against real customers, you test against them mocked, as many times as you wish

Personally, I can't believe there is no such product in the world. We searched, but couldn't find any. So we made it for you, all of you looking at this comment now.

Ask

  • If you run cold email campaigns, please upvote this post!
  • If you find cold email hard, please give it a try! Get started for free
  • We are running a launch promotion, 50% off any paid plan if you sign up before August 31st. Use coupon code: MOCKEMAILPH
YC Photos
Mocke
Founded:2022
Batch:Summer 2022
Team Size:4
Status:
Active
Location:San Francisco