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Roger

Roger is an AI SDR that automates outbound sales and follows up 24/7.

šŸ’¼ Augment builds AI-powered tools to automate company operations, starting with Roger—an intelligent CRM that acts as your AI-powered sales team. šŸ’¼ šŸš€ Built by experienced founders and backed by Y Combinator, Augment is redefining sales automation with AI-driven workflows that handle prospecting, outreach, and deal management—so businesses can scale effortlessly. How it Works – Roger, Your AI-Powered CRM šŸ“Š A CRM That Works for You Unlike traditional CRMs that require constant manual updates, Roger actively manages your sales pipeline. It tracks interactions, follows up with leads, and keeps your team focused on closing deals instead of admin work. šŸ¤– AI-Powered Outreach & Engagement Roger automates lead generation and crafts personalized outreach messages across email, LinkedIn, and other channels. It continuously refines its approach based on engagement data to increase conversions. šŸŽÆ Smart Deal Management Roger qualifies leads, schedules follow-ups, and moves deals through your pipeline automatically. It ensures your team never drops the ball on a potential customer. šŸ“ˆ Seamless Integration & Insights Roger syncs with your existing tools, updating your sales data in real-time. AI-powered analytics provide actionable insights, helping teams optimize sales strategies. By automating tedious sales tasks and making CRM proactive instead of passive, Roger turns AI into your most efficient sales teammate—helping businesses close more deals, faster.
Active Founders
Rithwik Pattikonda
Rithwik Pattikonda
Founder
Founder at CardLift (YC S24, ZFellows) | Prev Founded TravelArrow and OctoShop (acq by Ibotta)
Company Launches
Roger: The AI Sales Rep That Books You Meetings While You Sleep
See original launch post

Tired of outbound tools that just send emails? Roger goes way further.

Roger is your AI sales rep: it finds leads, understands what they care about, and messages them across email + LinkedIn to book meetings. Fully automated, deeply personalized.

⚔ **Set it up once. Then forget it.**
Founders call Roger their ā€œmoney printerā€ because it runs in the background, filling their calendar while they work on product.

šŸ” How it works:

1. Finds leads
Roger deploys agent swarms across 300M profiles, live job listings, and even custom scrapers to turn raw data into targeted prospects.

2. Understands context
It reads company descriptions, roles, and products to deeply understand what each lead actually needs.

3. Reaches out smartly
Then Roger crafts personalized messages across email and LinkedIn: like a top-performing SDR, but automated.

4. Books meetings
Qualified leads get booked straight into your calendar. No chasing. No manual work.

šŸ† YC founders, agency owners, and SaaS startups are using Roger to turn cold outreach into warm intros, without lifting a finger.

šŸ‘‰ Try it here: https://hireroger.com/ycl

https://www.youtube.com/watch?v=oP35TBbndfA

Previous Launches
CardLift builds co-branded browser extensions to help credit card issuers maximize their share of wallet
Roger
Founded:2024
Batch:Summer 2024
Team Size:2
Status:
Active
Primary Partner:Jared Friedman