Hi! We’re building Juxta — a new way to track people and things anywhere around the world with zero external hardware required (i.e. satellites, beacons, free-floating chips, etc). We let businesses, defense agencies, and consumers instantly map an area and make it location aware in minutes. It’s super cheap, can work offline, is unjammable, and has truly universal coverage.
Why current tracking methods don’t work
Most tracking technologies today fail where people actually live and work. Over 90% of human activity happens indoors, yet GPS simply doesn’t function in enclosed spaces, and beacon systems like BLE or UWB cost upwards of $250,000 per site to install and maintain. Even outdoors, GPS breaks down in forests, dense urban areas, warzones, and remote regions—anywhere signal is weak, jammed, or obstructed. These limitations make traditional tracking systems expensive, unreliable, and fundamentally incomplete for real-world use.
Introducing the Universal Positioning System (UPS)
How UPS works
It already works and has tons of applications
Get started with hardware-free, remotely deployable tracking…