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Bezel

Digital AI humans that model clothes for e-commerce brands.

Bezel helps fashion brands create virtual photo/video shoots with AI. Upload images of clothes, select the human you want to model it, and Bezel generates pictures and videos that rival a full studio production. Every detail of the clothing is rendered flawlessly. Try it for yourself.
Active Founders
Kashyap Achar
Kashyap Achar
Founder
Kashyap is the Founder and CEO of Bezel. He previously led engineering efforts at Bilt scaling a $30 billion rent rewards platform and built Americas first auto HSA payment platform ($XXM in volume in first 3 months). While at Clearco he built tech that funded $2.5 billion to e-commerce companies. He's now working on shaking up the e-commerce marketing industry at Bezel.
Company Launches
Bezel: AI human fashion models for e-commerce brands.
See original launch post

Bezel turns days-long apparel photo and video shoots into studio-quality images and videos in seconds—with AI and a few clicks. What once costed $5,000 a shoot and required a full production team can now be created for a fraction of the price, instantly.

Promo: All new signups this month get 10,000 free credits on Bezel—enough to generate hundreds of stunning images for your brand.

https://youtu.be/PKG8REHmbNM\

The Problem

Apparel brands invest over $100k annually on photo and video shoots to produce marketing content. Yet, even after this significant spend, marketing teams often lack a sufficient variety of high-quality imagery and video to develop fresh, high-performing ads and creatives at scale.

Due to a constant need to remix visuals, teams quickly exhaust their original shoot assets, creating a bottleneck that limits growth and stifles ad performance.

This gap between content needs and available assets slows experimentation, increases acquisition costs.

Our Solution

Bezel makes it easy for e-commerce teams (small and large) to create realistic, studio-quality images and videos of their apparel on AI-generated human avatars.

Just upload your clothing images and Bezel quickly produces the visuals you need for ads, websites, and social media. No photo shoots, complex AI prompts, or creative delays. Bezel gives you the ready-to-use assets to power your next campaign.

Key Features

  • Preset Human Models: Choose from a wide variety of realistic male and female AI models in multiple ethnicities.
  • Instant Studio Shoots: Generate studio-quality, static images of any apparel in seconds—no photo shoots needed.
  • Effortless AI Video Shoots: Instantly create photorealistic videos of your apparel on human avatars, perfect for ads and social channels.
  • No AI Prompting Required: Just upload your clothing image and Bezel handles the rest, with no technical skills needed.
  • Flexible Formats: Download assets in both vertical and horizontal aspect ratios for websites, ads, and social use.
  • Self-Serve Platform: Designed for fast, easy content creation meaning no waiting for bulk processing or outside support.

Our Ask

If you know any apparel brands put us in touch with them founders@trybezel.com

The Team

Kashyap - Previously built technology at Clearco to fund $2.5 billion dollars of marketing spend to e-commerce brands. He also scaled a $30 billion dollar consumer rent payment platform at Bilt and built America’s first automatic HSA payment platform.

Bezel
Founded:2025
Batch:Winter 2025
Team Size:1
Status:
Active
Location:New York
Primary Partner:Aaron Epstein