Nautilus: The AI platform to grow and optimize car washes
The unified platform modernizing how 80,000 car washes manage customers, drive repeat sales, and turn data into action.
TL;DR:
Nautilus is an all-in-one AI-powered CRM, e-commerce, and marketing automation platform for car washes. We’ve partnered with car washes nationwide, helping operators increase online sales, decrease churn, and improve retention.
The Problem:
Car wash operators are stuck with outdated POS systems and limited modern CRM infrastructure. To sell memberships, run promotions, or follow up with customers, they rely on a patchwork of tools such as spreadsheets, texting platforms, email software, and old-school portals.
This leads to:
- Missed revenue opportunities
- High churn with limited recovery
- Zero visibility into performance
- Limited customer data capture
Our Solution:
- Nautilus is a modern operating system for car wash growth. We Integrate with legacy car wash POS systems
- Centralize all customer and performance data into a unified CRM
- Provide an e-commerce storefront for online membership and member management
- Automate SMS and email marketing triggered by customer behavior
- Apply AI to optimize campaigns, provide insights to their legacy POS data, and surface next best actions to improve revenues
Operators use Nautilus to run thousands of daily automations from upsells to win-backs, all without manual work. What used to take weeks now happens in real time.
Why We’re Building This
We’re engineers and former car washers who’ve seen this problem up close. Amayr studied engineering and computer science at Dartmouth and spent two years building custom tools for car wash operators to grow online sales, manage memberships, and automate operations. Ali started as a top-performing cashier at Autobell, where he saw firsthand how outdated systems led to long lines, missed revenue, and frustrated customers. After graduating from the University of Virginia, he worked as a software engineer at Fidelity Investments before joining Amayr at Dartmouth, where we were completing our master’s degrees in engineering management.
We’ve been friends for over 10 years, and we’ve experienced the car wash problem both on the ground and from the system level. We built Nautilus to give operators the platform they’ve never had, one that’s purpose built for growth, automation, and real-time decision-making.
How can you help?
We’re looking to connect with car wash owners and operators. If you know someone in the space, we’d love an intro. As a thank-you, we’ll give the referred operator our premium Compass AI product for free (a $750/month value) to help them optimize operations from day one.
Reach us at founders@nautilus.co. Thank you for your support!
Welcome aboard! We’re just getting started.
Grateful to be part of the S25 crew,
Amayr & Ali